Match any color you can see
Matching a color by eye almost never works — you need its actual values. As a color matcher, Color Identifier reads any shade and hands you the codes that pin it down: point your iPhone at a real object, or tap a point in a photo, and you get the numbers to reproduce that color anywhere.
Codes that make matching exact
Every reading includes the color name plus Hex, RGB, CMYK and Pantone. Those codes are what let you match a shade across screens, print, and physical products. A color matcher that gives you all four formats means the match holds whether you are working digitally or heading to a store with the values in hand.
How to match a color
- Open Color Identifier and choose Live Camera or From Photo.
- Read the source color from an object or image.
- Note the Hex, RGB, CMYK and Pantone codes.
- Use those codes to find or recreate the match.
Where matching matters
- Decor — match a wall or fabric to a new purchase.
- Branding — keep a color consistent across materials.
- Design — line up an on-screen color with a reference.
Save your matches into palettes, organize them by project, and export or share the codes. It is free to download with your first reads free, so you can start matching colors right away.